Va.-based company acquiring Blue Smoke Salsa
CHARLESTON. (AP) -- A salsa company that started in a West Virginia basement is being acquired by a family owned food products company in Virginia, the salsa maker's founder said Thursday.
Blue Smoke Salsa's Robin Hildebrand said the tentative deal with Winchester, Va.-based White House Foods is expected to be completed by early June. Financial terms weren't disclosed.
Hildebrand said the company's salsa making operations will stay in southern West Virginia and she'll remain as president of Blue Smoke Salsa.
Hildebrand began the business in her Fayette County home in 1993 as a way of working while raising her kids. In 2011, she declared Blue Smoke Salsa a victim of the sluggish economy. With high costs, she planned to shut it down.
A "Save Blue Smoke Salsa" movement started on a social media site. Customers began placing huge orders. Hildebrand received encouragement from members of West Virginia's congressional delegation whom she had served on panels involving entrepreneurship and small business.
Ultimately, Hildebrand decided the salsa manufacturing operation would go on.