Sweet Frog dishes up frozen yogurt
CROSS LANES, W.Va. -- Established in Richmond, Va., in 2009, Sweet Frog was the brainchild of Derek Cha, a deeply religious man of many hats.
In addition to starting a successful chain, Cha is also producing a children's book and a gospel rap album. A devout Christian, Cha's personal motto is "Fully Rely On God" (F.R.O.G) which appears on a good deal of the shop's memorabilia.
The Sweet Frog chain has more than 100 locations in the U.S. and a first international location in South Korea, according to company's Website.
The Cross Lanes location of Sweet Frog opened its doors in April of this year and is the second location in West Virginia following one in the Charleston Town Center. Both shops are owned by husband and wife duo, Corey and Ashley Jessee.
"We have traditional yogurt and more sorbet like yogurt," said Megan Whitney, assistant manager of the Cross Lanes Sweet Frog. "We have 16 flavors at a time and over 50 toppings. We keep six of the flavors all year around and we switch the rest. We have some seasonal flavors. We just now sold out of pumpkin pie. It sold very well and we can't keep it in stock. We now have red velvet for the Christmas season and apple pie for Thanksgiving. We are also going to have peppermint. Some of our toppings are seasonal, too. We had candy corn for Halloween and for Christmas we will have crushed candy canes."
Seasonal choices are popular, but the everyday favorites come as no surprise.
"Our most popular flavors are cake batter and cookies and cream," Whitney said. "Cheesecake, strawberry, chocolate, pink lemonade and peanut butter are all really good. We have a good variety of sweet and tart, fruity flavors."
Whitney said it took about two to three months to remodel the location and get it open.
Sweet Frog is located at 250 Nitro Blvd., Cross Lanes, W.Va. It is open from noon to 9 p.m. Monday through Thursday, noon to 10 p.m. Friday and Saturday and 1 to 9 p.m. Sunday.
Cash and all major credit/debit cards are accepted. For more information, call 304-776-3764.
If you go
Name: Sweet Frog
Food: Frozen yogurt
Address: 250 Nitro Blvd., Cross Lanes, W.Va.,
Hours: Noon to 9 p.m. Monday through Thursday, noon to 10 p.m. Friday through Saturday, 1 to 9 p.m., Sunday.
Payments accepted: Cash and all major credit/debit cards.